Lital Sherman

Head of Experience Design, PageUp

About Lital Sherman

Lital Sherman is a driven experience designer, strategist, storyteller and industry leader. For the last 15 years, she has been delivering innovative solutions to customer problems, while building a diverse collaborative culture and implementing human-centric design practices into the development processes of some of the tech market leaders. She is passionate about utilising Design Thinking to drive a positive cultural change in our lives and believes that by understanding human behaviours, motivations and biases, we will be in a position to design a better journey for ourselves and the people around us.

Lital is the Head of Experience Design at PageUp, a talent management software company. Her goal is to establish a human-centric culture across all parts of the organisation, by running company-wide innovation events, realigning cross-functional teams, and developing a user research function. She is also a design mentor and a co-founder of UXLions, a design agency, that is driven by the mission to bring an affordable high-level of education to the Australian design community.

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