Gendry Morales

Founder, Flight Plan and Principal Consultant, Elabor8

Sponsored by Elabor8

The many faces of leadership – with Andrew Blain

The art of management requires an appreciation of context. As a founder of a company, you lead a team of pioneers without a map, but as the company becomes established your leadership style must change to get the best out of your team in different situations.

Andrew Blain and Gendry Morales have had very different leadership journeys. Gendry was a general manager in a leading financial services company before establishing a startup in emerging technology. Andrew went from leading small teams to founding a consultancy that now employs over 100 people. Join them as they offer a founder’s guide to contextually appropriate leadership, sharing the  frameworks they’ve developed to help leaders to navigate different problem domains. They’ll apply these frameworks to their own dilemmas; analysing how they may have better approached scenarios with the benefit of this context-sensitive leadership framework.

About Gendry Morales
Gendry Morales is a founder of Flight Plan, is a No-Code platform for building Blockchain Apps. She provides consulting for Elabor8 clients on Product Management, Operating Model Design and compex delivery across large scale teams and programs.
Gendry loves the missions impossible. She has led strategic transformation programs, created user friendly products from emerging technologies and is hands on with both design and tech skills. She has over 20 years of technology experience, with 12 years in leadership roles, and brings perspectives from her journey being a founder, a consultant and a GM in financial services.

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