About Asma Sikandar Gulbaz
Over 18 years ago, Asma Sikandar Gulbaz began her career as a Software Engineer, later evolving into a quality engineering leader dedicated to minimising rework, streamlining development workflows, and enhancing customer experience. With acquired experience over the years, she has been driving continuous improvement in product releases and processes, collaborating closely with users, development teams, and stakeholders. Asma excels in implementing effective delivery practices, automation frameworks, and tracking quality trends to enable informed decision-making. Her passion lies in coaching her teams to become effective problem solvers and encouraging them to expand their expertise into new areas. Her experience spans across product and technology consulting services, with industry sectors including fintech, retail, sports, and video technology. Lastly, don’t hesitate to connect with her if you’re a Lego enthusiast, as she’s an avid collector of mini Lego figurines.